Ads that make me shut my eyes

“And that’s what killed Richard.”

That’s the closing line of an ad about wearing a seat-belt. It explains that the initial impact didn’t kill him. His body kept travelling but that didn’t kill him. His internal organs kept travelling, and that’s what killed him.

I’ve heard the script before. I’ve seen the ads before. I’ve also seen a real road accident. And I never want to see one again.

2 Responses to Ads that make me shut my eyes

  1. Anonymous November 19, 2008 at 12:52 am #

    And it doesn’t explain why a seatbelt would stop his internal organs carrying on, breaking his ribs etc. He’d stop a whole lot quicker and his internal organs would have even less chance to stop before killing him.

  2. Jackie Barrie, Writing Without Waffle December 9, 2008 at 7:56 am #

    I think your internal organs are safer when you wear a seat-belt because they wouldn’t travel so far in case of impact.

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