Agency: “Ad opens on a Caribbean beach…”
Client: “Not sure we can afford that. How about Croydon?”
Agency: “Oh, OK then.”
Any other bright-eyed viewers recognise that the Specsavers ‘Fairview’ building is Croydon’s Fairfield Halls?
Well done to the Croydon Film Commission for selling it as a location.
Today’s lesson: Set a budget and stick to it.