A new copy of the Yellow Pages has just dropped through my letterbox, and it’s smaller than it used to be. It’s now smaller than all the others, so of course, I put it on top of the pile.
Shame I’ll never use it, as I use Google these days. How about you?
Top tip: Before you take an ad with Yellow Pages (or any other directory) phone the people in your sector who already advertise with them, to see if it works or not. Then you can make an informed decision.